Link: Are you using Big Data to drive a better a customer experience
(Source: sinclair300584)
05/19 2012
05/19 2012
Link: The rise of Big Data apps and the fall of SaaS
Really interesting take on BDA (Big Data Applications) vs. Saas (Service as a Software).
05/18 2012
individual analysis confirms again the grouping of the band into three fractions, the drummer-trumpet player group, the keyboard-baritone saxgroup, and the guitar player being in a group by himself.
the baritone sax player seems to have a role as a bridge, connecting the drummer-trumpet group, and the otherwise isolated keyboard player.
peter gloor in Jazz Flow: analyzing “group flow” among Jazz musicians through “honest signals”
in this project we aim to analyze “honest signals” between Jazz musicians by using sociometric badges with the goal of identifying some of the pre-requisites for “flow”, the state of work where “time flies”, and theworker is at his most-productive best.
we extend the concept of individual “flow” as defined by Csikszentmihalyi (1990) to the group level, trying to identify some of the conditions indicative of the group flow state.
we speculate that a band of Jazz musicians is particularly well suited to study group flow, because they collaborate as a self-organizing team, involved in highly creatively work while passing leadership of the tune for the solo part from one band member to the next one.
(via indianqb18)
05/18 2012
The opportunity from Big Data (of which social data is a part) is gigantic. Even that doesn’t do it justice. But Big Data needs its unit of human computational threshold so it appeals to the billions that can benefit from it.
Sameer Patel, “Tiny Insights. Big Data.” (via metalayer)
(Source: pretzellogic.org, via metalayer)
05/17 2012
Link: World GreeNetics Sustainability: The Importance of Data and Analytics in the Pursuit of Sustainability
In a day of big and unstructured data with businesses searching for answers in energy the significance of cloud and applying analytics is key to the efficiency of managing energy solutions. The relevance of the linkage of Money Control article “Gartner Highlights 2012 Cool Vendors Shaping…
(Source: landsds.com)
05/17 2012
Link: Khalilah Site: 6 Ways to Anticipate the Future of Digital Behavior
“How do we observe the future?” So began the presentation of Duane Bray, partner and head of IDEO’s global digital business, at our Mashable Connect conference in Orlando, Fla., last weekend.IDEO is a firm that solves problems through “human-centered” design. Its…
05/17 2012
Link: "The People United Will Never Be Defeated": 6 Ways to Anticipate the Future of Digital Behavior
“How do we observe the future?” So began the presentation of Duane Bray, partner and head of IDEO’s global digital business, at our Mashable Connect conference in Orlando, Fla., last weekend.IDEO is a firm that solves problems through “human-centered” design. Its…
05/17 2012
What key tips can you provide our B2B audience when it comes to delivering insight in data?
- Originally posted on Linked In by Simon Knight, Sales & Marketing Channel Marketer, Dun and Bradstreet
Shane Redding Hon F IDM: My top tip is take your biggest business issue - whether it is the need to acquire more profitable customers, or how to get existing customers spending more, and ask how insight can help you solve the problem. Good insight teams (internal or external) will relish the challenge, be aligned more closely with the business issues and should deliver insight that you can then test. Secondly - BEWARE before you do any insight ask yourself simply is your data good enough? If you don’t know the answer in terms of data quality and coverage then before wasting any money on insight, audit your data, clean it up and then your analysis will be built on a solid foundation and can deliver great results!
Debbie Williams F IDM: A focused and structured approach to both data quality and relevant data insight is the cornerstone to any successful marketing. With the growth of BIG data, it is key to start with a few core data fields for insight and segmentation purposes and build your level of sophistication with data over time. Otherwise, it could become an overwhelming task and then, due to the perceived complexities, it may be repeatedly put lower down on the list of marketing priorities.
Lawrence Mitchell M IDM: The best starting point is to focus on the outcomes and work backwards from there, resisting the tempation (as hard as it is!) to try to do everything or get so bogged down in detail that the original benefit is forgotten. Currently, a great deal of my focus has been on data flow between marketing automation and CRM systems to better understand and build a new business pipeline; improve data quality and internal processes. This has been and will continue to be an enormous task, but is key to our growth plans. In terms of advice, I think it’s important to be clear that it’s never going to be perfect; use technology to automate more manual processes where you can and, as Shane suggested, invest in good skills (either internal or external) who can help you undersand and interpret what’s happening.
05/17 2012
Link: Bye, Bye Social, Local, Mobile. Enter Social, Mobile, Data
via The Math of Revenue by Brian Sathianathan
If you take a minute and think about the acronym as with many other acronyms it is over-hyped. In my opinion social mobile local is so yesterday, local is a subset of data collected based on geo location. The more accurate technology trend is : Social, Mobile and Data.
The point I am trying to make is that startups can play successfully in the BIG data space with open source technologies and still build formidable platforms at relatively lower cost. That means every startup that is in the mobile or in the social space is also naturally participating in the data space [ even if data sales is not a part of their Business Model].
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